Mar 30, 2023  
College Catalog 2019-2020 
College Catalog 2019-2020 [ARCHIVED CATALOG]

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MKTG 1020 - Dynamics of Retailing

Credit Hours: 3.00
Prerequisites: MKTG 1010 

This course provides students with a comprehensive view of the changing world of retailing. The elements of retail management covered include inventory control, markup and pricing, merchandising, retail promotion, human resource management, store location, design and layout, legal and ethical issues, and information systems.

Contact Hours: 3

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