HTMT 1010 - Introduction to the Hospitality Industry
Credit Hours: 4.00
This course will introduce the student to the topics which will begin to prepare them for managerial careers in these fields. This course will introduce the following areas: Industry Overview, Lodging, Commercial and Non‑Commercial Food Service, Recreation and Leisure Organizations, The Business Meeting Coordinator, and a Career in Hospitality.
Billable Contact Hours: 4
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OUTCOMES AND OBJECTIVES
Outcome 1: Upon completion of the course, students will demonstrate competency in distinguishing between the travel, tourism, and hospitality industries.
- Describe the types of organizations in the hospitality industry.
- Discuss three ways to classify lodging properties.
- List the basic types of commercial food services.
- Review the various areas supported by non‐commercial food service.
- Compare the various leisure segments of the hospitality industry.
Outcome 2: Upon completion of the course, students will demonstrate competency in describing the basic characteristics that all lodging properties share.
- State the unique features of a full service hotel.
- State the unique features of a limited service hotel.
- State the unique features of an extended stay hotel.
- State the unique features of convention hotels and conference centers.
- State the unique features of resorts and timeshares.
Outcome 3: Upon completion of the course, students will demonstrate competency in explaining the common characteristics of commercial food service.
- Relate the distinctive qualities of hotel food and beverage operations.
- Relate the distinctive qualities of upscale restaurants.
- Relate the distinctive qualities of casual service restaurants.
- Relate the distinctive qualities of family style restaurants.
- Relate the distinctive qualities of quick service restaurants.
- Relate the qualities of off site catering.
Outcome 4: Upon completion of the course, students will demonstrate competency in explaining the common characteristics of noncommercial food service.
- Explain how contract management companies play a role in noncommercial food service.
- Review the variety of food services offered in elementary, secondary, and postsecondary schools.
- Describe the organization of food services in hospitals, nursing homes, and assisted living facilities.
- Explore the range of food service alternatives offered in business and industry.
- Explain why organizations use vended services.
Outcome 5: Upon completion of the course, students will demonstrate competency in explaining the common characteristics of the leisure segments of the hospitality industry.
- Describe the common types of private clubs.
- Discuss the organization of the cruise line organization.
- Present an overview of the gaming industry.
- Present an overview of the amusement and theme park industry.
Outcome 6: Upon completion of the course, students will demonstrate competency in explaining the elements of the meetings and events industry.
- Identify three types of meeting planners.
- Outline the elements of a meeting, exhibition, or special event.
- Present an overview of trade shows and exhibitions.
- Describe the purpose for special events.
Outcome 7: Upon completion of the course, students will demonstrate competency in planning for a career in hospitality.
- Review the range of positions available in the lodging industry.
- Review the range of positions available in the commercial and noncommercial food service industry.
- Describe the common positions available in the leisure segment of the hospitality industry.
- Describe the positions in the meeting and event industry.
- Prepare a resume for application to a hospitality organization.
Outcome 8: Upon completion of the course, students will demonstrate competency in explaining the management techniques for quality service.
- Discuss the ingredients for a quality service system.
- Describe the concepts of moments of truth in guest services.
- List the characteristics of guest services that make it unique.
- Outline management’s priorities for outstanding guest services.
- Identify hospitality organizations known for outstanding customer service.
COMMON DEGREE OUTCOMES (CDO)
• Communication: The graduate can communicate effectively for the intended purpose and audience.
• Critical Thinking: The graduate can make informed decisions after analyzing information or evidence related to the issue.
• Global Literacy: The graduate can analyze human behavior or experiences through cultural, social, political, or economic perspectives.
• Information Literacy: The graduate can responsibly use information gathered from a variety of formats in order to complete a task.
• Quantitative Reasoning: The graduate can apply quantitative methods or evidence to solve problems or make judgments.
• Scientific Literacy: The graduate can produce or interpret scientific information presented in a variety of formats.
CDO marked YES apply to this course:
Global Literacy: YES
Information Literacy: YES
COURSE CONTENT OUTLINE
- Industry Overview
- The travel, tourism, and hospitality industries
- The three types of hospitality organizations
- Hospitality as a service industry
- Managing in the hospitality industry
- Lodging Operations
- Full service
- Limited service
- Extended stay
- Convention and conference centers
- Resorts and timeshares
- Commercial Food Service Operations
- Causal service
- Family service
- Quick service
- Off‐site catering
- Non Commercial Food Service Operations
- Contract food service management
- Healthcare food service
- School food service
- Vending and office coffee services
- Recreation and Leisure Organizations
- Private club management
- Cruise Lines
- Casinos and gaming
- Management of amusement and theme parks
- Meeting and Event Management
- Trade show management
- Special events
- Meeting planning
- Careers in Hospitality
- Hospitality career planning
- The hospitality entrepreneur
- A global career in hospitality
- Quality Service
- Quality systems
- Truth in guest services
- Management and outstanding guest services
- Organizations that provide outstanding customer service
Official Course Syllabus - Macomb Community College, 14500 E 12 Mile Road, Warren, MI 48088
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