Apr 19, 2024  
College Catalog 2019-2020 
    
Catalog Navigation
  Catalog Home
  Academic Programs
  Course Descriptions
  Course Offerings
  Degree & Certificate Requirements
  About Macomb
  Academic Information
  Apply for Admission
  Assistance Directory
  Paying for College
  Student Resources Information
  University Center
  Transfer & Articulation
  Archived Catalogs
  Catalog User Guide
  My Favorites
HELP
College Catalog 2019-2020 [ARCHIVED CATALOG]

Add to Favorites (opens a new window)

MKTG 1510 - Sports & Entertainment Marketing

Credit Hours: 3.00
Prerequisites: MKTG 1010 

This course applies marketing concepts, including target market, product, price, distribution and promotion, to the business of sports and entertainment.  Students will analyze the economic impact of, explore careers in, and practice building marketing strategies for the sports and entertainment industry.

Contact Hours: 3

Click here for class offerings


Add to Favorites (opens a new window)