Mar 29, 2024  
College Catalog 2020-2021 
    
College Catalog 2020-2021 [ARCHIVED CATALOG]

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MKTG 1510 - Sports & Entertainment Marketing

Credit Hours: 3.00
Prerequisites: MKTG 1010  

This course applies marketing concepts, including target market, product, price, distribution and promotion, to the business of sports and entertainment. Students will analyze the economic impact of, explore careers in, and practice building marketing strategies for the sports and entertainment industry.

Contact Hours: 3
Billable Contact Hours: 3

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