Sep 21, 2018  
College Catalog 2017-2018 
    
College Catalog 2017-2018 [ARCHIVED CATALOG]

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MKTG 1010 - Principles of Marketing

3.00 Credit Hours
Prerequisites: None

An overview of the full range of activities involved in marketing, including determining which consumers should be targeted, evaluating key competitors, and using information technology to effectively price, promote, distribute, and design quality products and services.

(3 contact hrs)

Click here for class offerings.



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